Thursday, July 3, 2008

A review on post on e-tailing from My E-Commerce blog

Nowadays, we can buy touch n go card in any retail shop around us. In our earlier perception, “touch n go” is used for traveling by bus, KTM, LRT, other public transport, as well as passing tolls. However, the review on the post "Using Touch n Go card to buy fast food in Malaysia will be a reality" in http://ecommerze.blogspot.com/search/label/e-Tailing brings a new point of view to us on the usefulness of Touch n Go card.

When you are traveling on the highway, and take rest at the comfort stop. Do you hope to have a meal at there? There are some fast food restaurants, like KFC, Burger King, A&W, and so on. No need to carry too much cash along the trip, what you only need is your Touch n Go card – as long as there is enough balance in your card. Some more, there are some promotion when you use Touch n Go card to consume in the restaurants above mentioned.

Besides, Dunkin’ Donut, 7-eleven, Carrefour hypermarkets, Caltex convenience stores also accept payment made by Touch n Go card. The card can be reloaded through bank, retail shop, 7-eleven, and so on. It will not be troublesome for cardholder to reload the card.

Well, additional functions of Touch n Go card bring more benefits and convenience to consumers. It is improvement of e-tailing in our country, by using prepaid card – which known as “electronic purse”. Will it success to be used for retail purchasing? Appropriate promotions must be done to let public know the usefulness of this card, and then it will hit the target.